Welcome To The Forest
—London's First
About the project
We were privalidged to be comissioned to create the identity and marekting material for London's Inaugural 'Borough of Culture' for our local brough Waltham Forest in East London. 'Welcome to the Forest' was a spectacular, large-scale arts and light festival that launched January 2019. Over three winter nights, the event transformed the heart of Walthamstow into an open-air gallery, drawing over 70,000 visitors. The festival featured high-energy street carnivals, neon art trails, and an epic audio-visual projection by Greenaway & Greenaway on the facade of the Walthamstow Town Hall utilizing branding and graphics by IWANT. Additionally, Lloyd Park hosted "The Nest," a breathtaking, immersive light and sound installation created by Marshmallow Laser Feast in collaboration with local schoolchildren. This milestone festival set a vibrant tone for the year, successfully celebrating the borough’s rich heritage, radical culture, and creative future.
Sectors
- Arts & Culture
- Restaurant & Bar
Services
- Branding
- Art direction
- Graphic Design
- Illustration
